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Before you BRAG, you must WRAP, BAG & TAG

Long before you promote your product (BRAG) , you must be sure the product works and the distribution channels are right for the times. (WRAP)

Is it packaged and priced well (BAG) and positioned and named properly (TAG)

Rushing to market before doing this kind of work, leaves too much to chance. Improve your odds by respecting the process and slowing down to speed up.

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quote
Rob Grieve
General Manager, Benmiller Inn
Chris Thompson
Owner Student Works Painters
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P. Bruce Hunter
Author Lighthouse 360, former VP, General Manage of Kraft Canada
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Enn Martin,
Enterprise Support Manager, Oracle
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James Kennedy
Managing Partner, FONTUR International
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Andrea Wojnicki
Doctorate in Marketing, Harvard University, Owner - Talk About Talk podcast

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When the market is zigging

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